ULYANOVSK, April 25. /TASS/. The third all-Russian tourist forum “Russia-event” on Wednesday started to work in Ulyanovsk, it will last until April 27. This year the event was attended by about 100 representatives of the tourism industry, which will learn how to make regional events attractive to tourists, according to TASS, the Chairman of the Board of Fund of development of public relations “PR Region” Gennady Shatalov.

“It is a major educational forum: there will be 14 speakers, but their speeches are directed only to the participants to make their events attractive, effective, successful, attractive. About 100 participants from regions of the Volga region, South and Central Russia, Siberia – Tver, Voronezh, Kazan, Kaluga, Yaroslavl, Rostov-on-don, Samara, Ulyanovsk, and this is not a complete list,” – said the Agency interlocutor.

Shatalov added that this year the Ulyanovsk takes over the forum from the city of Togliatti, Samara region . The first two events were held there, in Samara region originated the very idea of the festival. “When 3.5 years ago we held the final of the regional competition of event tourism in Togliatti, the idea came that in such area as tourism, need their educational forum,” he said.

According to the expert, event tourism is now the main among all other tourist destinations. “He is all season and is the main instrument to attract tourists to many regions, including those not known to the General public traveling”, – he stressed.

Head of tourist information center of the Ulyanovsk region, Alexander Gorbunov told TASS that the forum has become a point of attraction in the region, experts of tourist industry from all over the country. Upon completion of training, each of them will receive a certificate. “These are the people who are professionally doing festivals, reconstruction, and large workshops that they bring alive hands-on experience, and share them here, on our platform is a breakthrough for those involved in the tourism industry in our city and neighboring cities of the Volga region, and for all those participants who come from all over the country on this forum,” she said.

According to Gorbunova, the forum will become not only a platform for discussion of experts, but also a huge workshop for students planning to link their work with industry. “We for the first time in the history of the forum attracted to the site of this major professional event for the students of the Ulyanovsk universities specialized departments They have a unique opportunity to communicate with experts at the Federal level, to gain knowledge first hand, to practice it on open discussion sites,” she said.